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“This agreement strengthens our premium positioning while underlining our long-term commitment to Mexico, a market with an extraordinary passion for the NFL,” said Carlos Sabanza, director of sponsorships and public relations at Codere Online. 

By aligning with the NFL, Codere seeks to leverage marquee live events to boost customer engagement and enhance its offerings through unique fan experiences.

Mexico is one of the NFL’s most important markets outside the United States and a core market for Codere Online.

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Earlier this year, Entain reported it would be cutting 500 roles globally across operations and its central functions, it insisted it was not a reaction to the earlier increase in RGD, but rather part of new CFO Michael Snape’s restructuring and cost cutting exercise.

Entain said at the time: “As part of our ongoing focus on enhancing Entain’s operational efficiency and agility, we have begun implementing organisational changes which will regrettably impact a number of roles across the group over the months ahead.”  

Entain cut down its Ladbrokes retail estate in Ireland by over a third in April, amid reports it had withdrawn from discussions to sell its entire Ladbrokes retail estate in the market.

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Many of the victims weren’t happy Pietras was offered a plea deal.

As for myself, and I’m sure all the others affected, this is not nearly enough for the amount of pain and anguish he has caused so many families,” Alison Greene, whose mother, sister, and aunt are victims, said outside the courtroom, as reported by CT Insider.

Pietras faces more than 40 lawsuits from clients who are seeking the return of their money.