About this app
About Aloha
Please provide as much detail and insight as possible on the person/s you are nominating. The more information and background we receive, the clearer the picture of their career and achievements can be.
While it’s tempting to use AI to help you write a submit, we please ask that you avoid doing so, as once again, the more personal an entry is, the better we can judge it across our key criteria.
The submission form will close on 1 October, at which time nominations will be put to our esteemed panel of judges for final review.
About Aloha
Casino operators looking for the next generation of players face an unusual problem. Their prospective customers have grown up in a digital world built around simplicity, speed and instant gratification, yet much of the betting and gaming experience still speaks a very different language.
Sports betting can confront the newcomer with unfamiliar odds, markets and terminology, while the event itself may take minutes or hours to produce a result. Traditional casino games, meanwhile, can feel far removed from the endless stream of short-form, constantly changing content that dominates TikTok, Instagram Reels and other social platforms.
It was an encounter with that disconnect during the 2022 FIFA World Cup that ultimately set entrepreneur George Yashin on the path to founding Swipe Games.
What is Aloha?
This selection reflects a mix of both local and internationally-based operators. The list reflects operators that were previously active in the market, meaning so far no new operators have received an approval to operate.
Both LiveScore and Tombola, who were a part of the original 10 operators to receive a licence, exited the market in 2024.
Compared to the 2021 licensing round, the KSA adopted a more granular and stringent approach to its licence renewal process. This was expected following new policy rules set out by the regulator in September 2025.
